Package comparison
Content and reader exposure are the same; the depth of measurement and the number of pieces differ.
Comparing the four packages
Draft prices · USD estimates · VAT excluded Amounts are a draft based on the 2026-10-07-v3.1 product guide, which states they apply to contracts confirmed by December 31, 2026. Agency commission is included.
Which package fits?
Choose the closest goal and we will point you to the matching package.
Light
For your first campaign
USD 8,560
Draft list price · USD estimate · VAT excluded
USD 7,443 if launch-offer conditions are met
- Content: 1 piece
- 50 questions
- 3 core engines
- Measurement: T0·T4 (no T12)
- No measurement options
Standard
FlagshipTrack changes against a control group over 12 weeks
USD 10,049
Draft list price · USD estimate · VAT excluded
USD 8,932 if launch-offer conditions are met
- Content: 1 piece
- 100 questions
- 6 engines (3 core · 3 supporting)
- Measurement: T0·T4·T12, T1 check
- Competitor comparison·English questions·T24 optional (each USD 744)
Series
Cover several topics and compare with competitors
USD 22,703
approx. USD 7,570 per piece · USD estimate · VAT excluded
- Content: 3 pieces · about 4 weeks apart
- 140 questions
- 6 engines (3 core · 3 supporting) + Naver AI Briefing for reference
- Measurement: T0·T4·T12 (T4·T12 based on the last piece)
- Two-competitor comparison included · Measurement of 20 English questions optionally included · T24 optional (USD 744)
Annual
For renewalContinue monthly after your first campaign (renewals only)
USD 80,390
USD 6,699 per month · USD estimate · VAT excluded
- Content: 12 pieces · 1 per month
- 100 questions · question set fixed each quarter
- 6 engines (3 core · 3 supporting) + Naver AI Briefing for reference
- Measurement: 7-day measurement every month
- Two-competitor comparison included · Measurement of 20 English questions optionally included
USD estimates, rounded to the nearest dollar. Totals are converted before rounding. Quotes are based on KRW. USD 1 ≈ KRW 1,343.46. ECB reference rates, October 8, 2026.
Detailed comparison
Check the engine setup, measurement points, reports, options, list price breakdown and exceptions for each package.
| Item | Light | StandardFlagship | Series | AnnualFor renewal after the campaign ends |
|---|---|---|---|---|
| List price (VAT excluded) | USD 8,560 | USD 10,049 | USD 22,703 approx. USD 7,570 per piece | USD 80,390 USD 6,699 per month |
| Launch price | USD 7,443 · if launch-offer conditions are met | USD 8,932 · if launch-offer conditions are met | None | None |
| Content | 1 piece | 1 piece | 3 pieces · about 4 weeks apart | 12 pieces · 1 per month |
| Questions | 50 questions | 100 questions | 140 questions | 100 questions · question set fixed each quarter |
| Core engines | ChatGPT Search, Google AI Overviews, Google AI Mode | ChatGPT Search, Google AI Overviews, Google AI Mode | ChatGPT Search, Google AI Overviews, Google AI Mode | ChatGPT Search, Google AI Overviews, Google AI Mode |
| Supporting engines | None | Perplexity, Copilot, Claude | Perplexity, Copilot, Claude | Perplexity, Copilot, Claude |
| Reference measurement | None | None | Naver AI Briefing (excluded from verdicts) | Naver AI Briefing (excluded from verdicts) |
| Measurement points | T0·T4 (no T12) | T0·T4·T12, T1 check | T0·T4·T12 (T4·T12 based on the last piece) | 7-day measurement every month |
| Reports | Diagnosis summary · 4-week report | Diagnosis · 4-week interim · 12-week final | Diagnosis · 4-week · 12-week combined (3 pieces) · next baseline | 12 monthly · 4 quarterly summaries |
| Two-competitor comparison | None | Optional · USD 744 | Included | Included |
| English-question measurement | None | Optional · USD 744 | Optionally included | Optionally included |
| T24 extended measurement | None | Optional · USD 744 | Optional · USD 744 | None |
| List price breakdown | Exposure & publication USD 5,955 + production USD 1,117 + diagnosis & measurement USD 1,489 | Exposure & publication USD 5,955 + production USD 1,117 + diagnosis & measurement USD 2,977 | Exposure & publication USD 15,631 + production USD 3,350 + diagnosis & measurement USD 3,722 | Exposure & publication USD 53,593 + production USD 13,398 + diagnosis & measurement USD 13,398 |
Light detailsUSD 8,560
- List price
- USD 8,560 · VAT excluded
- Launch price
- USD 7,443 · if launch-offer conditions are met
- Content
- 1 piece
- Questions
- 50 questions
- Core engines
- ChatGPT Search, Google AI Overviews, Google AI Mode
- Supporting engines
- None
- Reference measurement
- None
- Measurement points
- T0·T4 (no T12)
- Reports
- Diagnosis summary · 4-week report
- Two-competitor comparison
- None
- English-question measurement
- None
- T24 extended measurement
- None
- List price breakdown
- Exposure & publication USD 5,955 + production USD 1,117 + diagnosis & measurement USD 1,489
Standard detailsUSD 10,049
- List price
- USD 10,049 · VAT excluded
- Launch price
- USD 8,932 · if launch-offer conditions are met
- Content
- 1 piece
- Questions
- 100 questions
- Core engines
- ChatGPT Search, Google AI Overviews, Google AI Mode
- Supporting engines
- Perplexity, Copilot, Claude
- Reference measurement
- None
- Measurement points
- T0·T4·T12, T1 check
- Reports
- Diagnosis · 4-week interim · 12-week final
- Two-competitor comparison
- Optional · USD 744
- English-question measurement
- Optional · USD 744
- T24 extended measurement
- Optional · USD 744
- List price breakdown
- Exposure & publication USD 5,955 + production USD 1,117 + diagnosis & measurement USD 2,977
Series detailsUSD 22,703
- List price
- USD 22,703 · VAT excludedapprox. USD 7,570 per piece
- Launch price
- None
- Content
- 3 pieces · about 4 weeks apart
- Questions
- 140 questions
- Core engines
- ChatGPT Search, Google AI Overviews, Google AI Mode
- Supporting engines
- Perplexity, Copilot, Claude
- Reference measurement
- Naver AI Briefing (excluded from verdicts)
- Measurement points
- T0·T4·T12 (T4·T12 based on the last piece)
- Reports
- Diagnosis · 4-week · 12-week combined (3 pieces) · next baseline
- Two-competitor comparison
- Included
- English-question measurement
- Optionally included
- T24 extended measurement
- Optional · USD 744
- List price breakdown
- Exposure & publication USD 15,631 + production USD 3,350 + diagnosis & measurement USD 3,722
Annual detailsUSD 80,390
- List price
- USD 80,390 · VAT excludedUSD 6,699 per month
- Launch price
- None
- Content
- 12 pieces · 1 per month
- Questions
- 100 questions · question set fixed each quarter
- Core engines
- ChatGPT Search, Google AI Overviews, Google AI Mode
- Supporting engines
- Perplexity, Copilot, Claude
- Reference measurement
- Naver AI Briefing (excluded from verdicts)
- Measurement points
- 7-day measurement every month
- Reports
- 12 monthly · 4 quarterly summaries
- Two-competitor comparison
- Included
- English-question measurement
- Optionally included
- T24 extended measurement
- None
- List price breakdown
- Exposure & publication USD 53,593 + production USD 13,398 + diagnosis & measurement USD 13,398
Common to all packages
- Production of ad-labeled content (2 standard revisions; all legally required review revisions included) and fact-checking · written by the Partner Content Team
- Reader exposure per piece: Homepage exposure (24 hours), Section exposure (7 days), Article-page promotion (200,000 impressions over 14 days; extended if the target is not met), Article-page sponsorship (30 days), Reader performance report (Based on 30 days after publication)
- AI ECHO pieces stay published for 24 months (regular partner content: 12 months). If industry review approval expires sooner, publication ends on that date.
- Question list and raw collected data provided
Not included
- Industry pre-review fees (if any, borne by the advertiser), video production, separate display advertising, publication in other media
Annual is for renewal by advertisers who have completed an AI ECHO campaign. There are no refunds or performance-linked prices based on measurement results.
Quote preview
Simply adds up the list price of Light or Standard and the selected options. Discounts are not applied automatically.
Estimated amount
| Standard list price | USD 10,049 |
|---|---|
| Total | USD 10,049 |
Sum of list prices per the documents · VAT excluded · total including agency commission
USD estimates, rounded to the nearest dollar. Totals are converted before rounding. Quotes are based on KRW. USD 1 ≈ KRW 1,343.46. ECB reference rates, October 8, 2026.
- This amount has no industry selected. The industry is confirmed at the brief stage.
Launch offer Conditions per the documents · approval and remaining slots unconfirmed
Base production fee of USD 1,117 waived for Light and Standard. Conditions: Contract confirmed by October 31, 2026; Diagnosis starts by March 31, 2027; First 3 contracts (1 per advertiser); Consent to use the campaign as an anonymized case study. Series, Annual and interview-format add-ons are not eligible. Discounts cannot be combined. It is not applied automatically in the quote preview.
Contract terms summary
Based on section 10 of product guide v3.1, a pre-approval draft. Actual contracts follow the approved documents and the measurement-method annex.
Discounts
A contract within 6 months after the previous final report receives 25% off the diagnosis and measurement amount. Annual is excluded and discounts cannot be combined. Series and Annual already include volume discounts.
Billing and payment
Light and Standard are billed in full on publication; Series is billed one third on each publication date; Annual is billed monthly on publication. Payment is due within 30 days and VAT is separate.
Results and make-goods
AI citation, exposure, ranking and wording are not guaranteed. No measurement-based refunds or performance pricing apply. Article-page promotion is extended to make up any shortfall below 200,000 impressions.
Collection routes and schedule
An engine with blocked automation or unconfirmed permission is reduced to manual sampling with the scope disclosed. If core-engine measurement is blocked, the scope is agreed and undelivered measurement carries forward to the next campaign. Review and approval delays shift the schedule without penalty.
Cancellation before and after publication
Cancellation before publication is settled for work started: diagnosis and measurement once diagnosis begins, plus per-piece production once writing begins. No refunds apply after publication. Advertiser-requested removal ends measurement, with a final report on results collected up to that point.
Series and Annual termination
Unpublished Series pieces may be cancelled at least 2 weeks before publication. Measurement switches to Standard, published pieces are repriced at the Standard list price and the difference is billed. Annual is a 12-month contract, terminable without penalty by written notice after 4 months; termination takes effect 2 months later, giving at least 6 months of delivery.
Responsibilities and data
Seoul Economic Daily is responsible for fact-checking and ad labels; the advertiser is responsible for supplied facts, figures and sector disclosures. The question list and raw data are provided; Seoul Economic Daily retains only anonymized aggregate baselines. External citations must state the method and timepoint. Liability is capped at the campaign fee.
Frequently asked questions
Do you guarantee citation in AI answers?
No. Each AI service decides what it cites (OpenAI: “Placement is not guaranteed.”). We measure and report changes before and after publication under the same conditions. We do not offer guaranteed placement.
How was the price set?
The exposure rate and writing fee are the same as for regular partner content. We add a diagnosis and measurement fee based on the number of questions, engines and measurement timepoints. Standard collects and analyzes about 12,720 answers. The same price applies to every advertiser.
Can I buy the diagnosis on its own?
No. AI ECHO combines published content with measurement of the associated change. Diagnosis and measurement are not sold separately. At the proposal stage, a free snapshot shows how AI currently describes your company (once per advertiser).
Does the price change if we go through an agency?
No. The total the advertiser pays is the same. The 15% agency commission applies to the exposure and publication amount and the diagnosis and measurement amount; the production fee is net.
When will the effect show?
We cannot say for certain. The measurement design looks at short-term change in week 4 after publication (T4) and at persistence or decay in week 12 (T12). Figures may decline naturally over time; we explain this before the campaign.
What do I get if the result is ‘change unclear’?
Regardless of the measurement result, you receive the diagnosis (how AI describes your company), a list of factual errors, a citation source map and a baseline for your next campaign. AI answers vary widely, so ‘change unclear’ is not rare, and we tell you this before you sign. Time points with too little collected data are marked separately as ‘insufficient collection’. Price is not tied to measurement results.
Does it show up on Naver?
Partner content is not sent to portals. Naver AI Briefing's criteria for citing web documents and news cannot be confirmed from public documentation, so it is excluded from the verdict and measured for reference in Series and Annual. Paid exposure (ads) in Naver's AI answer area is a separate product sold directly by Naver.
How is Gemini handled?
Under Google's policy, grounding answers in the Gemini app is tied to allowing AI training, and Seoul Economic Daily's Korean-language site refuses collection for training to protect its content. So Gemini is excluded from measurement, and only the diagnosis report includes, for reference, how it describes your company. This does not affect exposure in Google Search's AI Overviews and AI Mode, and those two engines are core measurement targets (Google Search Central and crawler documentation, checked 2026-10).
Can the measurement be trusted?
The same question gets different answers on each run, so we do not use a value measured once. At each timepoint, we collect answers repeatedly for 7 days and compare treatment and control questions. We fix the rules before publication, separate missing data from non-appearance, disclose collection conditions and report ranges. Seoul Economic Daily runs the measurement itself, so we disclose the full method and question list for you to check. The report supports decisions with ‘directional measurement’ and states its limitations.